The event’s mission as stated by the creators themselves: “The aim of Romanian Design Week is to showcase, to support and to promote Romanian design and, furthermore, Romanian creative industries by presenting them to a wider, global audience. By encouraging Romanian design, the event will manage to promote Romanian culture and the talent that nourished it. Our main objective is educating and encouraging educational dialogue. Our second objective is to gather under the Romanian Design Week umbrella creatives that not only have never had the chance to get to know each other, but most of them have never paid too much attention to what is happening in other connected industries .” – romaniandesignweek.com
Romanian Design Week Preview is the first event entirely dedicated to Romanian design that addresses a broad public of professionals, amateurs and enthusiasts.
ROMANIAN DESIGN WEEK PREVIEW IN 2013
Romanian Design Week domains include: advertising, architecture, digital design, fashion design, graphic design, interior design, photography, product design.
Romanian Design Week Preview will involve cultural venues, museums, galleries, design studios, design-oriented companies, hotels and restaurants, which embody the city’s creative dynamic.
Romanian Design Week Preview will set a vibrant itinerary of events celebrating design: exhibitions, installations, parties, creative conferences – Bucharest will become a stage for Romanian design.
The 2013 events will act like a preview for what Romanian Design Week will represent in the future. The 8 creative fields involved will have a showcase signed by their curators.
Romanian Design Week Preview takes place between May 17th – May 26th 2013 and most events happen in Bucharest, but can be broadcast anywhere in the world.
Romanian Design Week is organized by The Institute in partnership with Art Laboratoire Association.
The central exhibition hosted by Romanian Design Week will be set at the Ştirbei Palace (107-109, Calea Victoriei).
Each RDW domain is “curated” by a creative consultant.
The exhibition design is signed by Architect Attila Kim [www.attilakim.com]
Adrian Soare. Architecture.
Adrian Soare graduated from Ion Mincu Bucharest Institute of Architecture in 1999. Shortly after, he set up the Urbancult Architecture Studio and won several awards and honors – most prestigious being the European 6 Competition – Lamia, Greece in 2002, European 7 Competitions – Riga, Lithuania in 2004, Bucharest Architecture Biennale 2004 – The biennale medal/ honor, Architecture of Buildings Section. Starting 2000 he took on a Teaching Assistant position at the University of Architecture UAUIM, for 5 years’ time. He founded SYAA Architecture Office in 2006, along with architect Eliza Yokina. In 2010, Adrian became Vice-President of the Romanian Architects Order, a position he still holds.
Maurice Munteanu. Fashion.
Maurice works as Fashion Editor for Elle Romania and is one of the most popular characters in the Fashion industry. In the past he was also in charge of fashion editing at The One Magazine. Maurice also writes on his blog: www.mauricemunteanu.tumblr.com.
Domnica Margescu. Fashion.
Domnica is Fashion Director for Elle Romania. She has set a standard in fashion editing in Romania, managing to constantly astound with amazing photo shoots, worthy of any prestigious international publication.
Corvin Cristian. Interior Design.
Corvin is a designer trained as architect. He worked about 10 years as art director and production designer for movie sets and commercials. As an interior designer his works include some of the most popular bars, restaurants and clubs in Bucharest (BON, Energiea, Lacrimi si Sfinti, Atelier Mecanic, La Bonne Bouche, Laborator), scenography for brand launches and corporate events (Orange, Discovery), retail design (exclusively Nikon shop, Conformist: the M+F Girbaud shop in Bucharest) and offices (Headvertising, ING Bank). The conversion of a 1900 Attic brought him the Award of the President of the Jury at the 2008 Bucharest Architecture Biennal and a Velux Award. Other works won him several awards and nominations at Annuals and Biennials and a 3rd place at the WAN Awards 2012 for Best Workplace design (Headvertising offices).Corvin’s designs have been featured in prestigious international publications (FRAME’s Night fever, TeNeues’s Coolest Restaurants, FRAME Magazine, etc.) and on major contemporary design sites as: dezeen, contemporist, yatzer or frame.
Mihai Gurei. Product Design.
Mihai is the Creative Director & Owner of Intro, a business that trades and promotes contemporary design furniture, accesories and decors signed by some of the most esteemed designers in the world.
One might know Mihai from PROFM Radio, where he had his own show for several years. He is an electronic music addict and a well-known DJ in Bucharest and further on.
You can find out more about him reading his blog: www.mihaigurei.com
Cosmin Bumbutz. Photography.
Bumbutz works as a freelance photographer for more than 20 years and his photo reportages were published in Elle, Esquire, Marie Claire, Cosmopolitan and FHM. He launched in Romania the first magazine dedicated exclusively to art photography, Punctum, and founded the photo group 7 Days which organized a series of workshops and photo camps over the years. He won The Best Cinematography awarded by The Romanian Filmmakers Association for the movie Try not to Blink in 2012.
Cosmin Bumbutz photographed the every day life of the prisoners from Aiud. Some of these pictures were awarded at The International Photography Award: they reveal images from a forbidden universe, an unknown world for the ordinary people. The photographs humanize the world of prisoners, tell their life stories and encourage tolerance towards this social category. A part of these pictures were published in Romanian magazines and could be seen in exhibitions in Romania and Spain.
He is also working as a volunteer photographer at the NGO Tăşuleasa Social, which is focused on replanting the forests that were chopped down in Romania after 1989 anticommunist upheaval. He photographs every year their activities which involve young people and which are aimed at encouraging recycling and selective garbage collection.
In the last 5 years, Cosmin Bumbutz constantly shot in Cuba and his photographs were published in Cuba Continues (2012, Art Publishing House), a photo album which portrays the common people and the hardships of the everyday life in this controversial country.
Miloš Jovanović. Graphic Design. Digital Design.
Miloš is an inventor, designer, publisher, curator, new media technologist, stereosocks-er and father of Nina. He was born in Nish, but now lives on Calea Grivitei. He is specialized in making simple things even simpler.
Şerban Alexandrescu. Advertising.
He entered the advertising industry after studying screen-playing at the European Film College and the Theater & Film Academy of Bucharest. He started his career as Copywriter at Graffiti/BBDO in 1994, then became Creative Director at Young & Rubicam.
In 1998 he founded Headvertising. His creative department is responsible of many innovations in the advertising field. Therefore, Headvertising won the first Golden Drumstick for video at Portoroz and was the first Romanian Agency to win a Golden Watch at the same festival.“Taraful” for Xnet was the first Romanian ad published in Luerzer’s Archive.
Serban was Vice-President of Romanian Advertising Agencies Association and Founding President of the Art Directors Club of Romania Association. He taught screen-playing and advertising at the Audio-Video Communication Section at the National University of Theater & Cinematography.
Starting 2009 he is a tutor at ADC*RO School. He held many classes, workshops and trainings about narratology, storytelling, creative writing and communication.
Here are some of the product designers you will be able to admire in the exhibition that will take place in the Festival’s HQ
And here are some of the participating fashion designers